Empowering Success Together

Own The Coolest Summer Day Camp Around

Join the movement that’s transforming communities everywhere. With a Camp Mirage Franchise, you’re not just investing in the best summer ever; you’re enriching the lives of kids and their families.

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Where the Fun Happens

Experience the Camp Mirage Difference

We treat every camper like family. Our counselors teach, guide, and help build self-confidence, social skills, and independence. Campers leave feeling that Camp Mirage is their camp, family, and home away from home.

Camp Mirage’s mission is to provide the highest quality summer camp experience by giving kids the excitement, camaraderie, and feel of an overnight camp within a day camp setting. Our goal is to inspire and enrich the lives of our campers, their families, and our counselors through transformative programs that spark joy, build confidence, and create lasting memories and life skills that will empower them for the journey ahead.

In 2000, Cara Trost created a summer camp that had the feel and camaraderie of an overnight camp, all within a day camp setting. What started as a single-location camp at a large recreation center expanded, due to overwhelming demand, into two locations in Plymouth, Michigan. These locations serve 400 children daily with a waitlist of hundreds, a testament to the camp’s popularity and success.

Camp Mirage has found a niche where kids can choose from 40 different weekly options, ensuring they never get bored but always feel at home. More than just a camp, Camp Mirage has a profound impact on the kids, their families, our staff, and the community as a whole, inspiring a sense of connection and belonging. Our franchise model is designed to provide comprehensive support and guidance to our partners, ensuring they can replicate the success of Camp Mirage in their local communities.

Explore Our DAY CAMPS

Get to Know Camp Mirage

If you’re a potential franchisee seeking a brand that blends creativity, community, and proven success, Camp Mirage invites you to discover what makes us truly special. Dive in and explore our website, CampMirage.com, which offers a vibrant window into our exceptional programs, our values, and the joyful energy that defines our culture. Take a moment to get to know us and the legacy we’re building.

Ready to join the family

Next Steps

Ready to bring the coolest camp to your community? Contact us now to get started. Our Franchise Development Team will follow up with you within the next business day to address your questions and determine if a Camp Mirage franchise is the right fit for you.

Financial Requirements

Franchise Fee
The franchise fee is $30,000.
Investment Range
The initial investment ranges from $79,250 to $123,500, including the franchise fee.
Royalty Fee
The royalty fee is 8% of gross sales.
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